A regular internet user casually posts on social media, "I don't care if I lose money, I'm just buying and buying," and ends up receiving over 1300 likes. This is what happens when internet memes truly enter the investment market.

$JOE is not just a token label. It carries the core of internet culture that is recognized and loved worldwide. For this reason, ordinary people outside the circle are also starting to get involved. What does this phenomenon indicate? When the story behind an asset is interesting enough, participants are no longer just professional traders—retail investors, passersby, and spectators all vote with their actions. The social media buzz translates into market heat, and this logic is becoming increasingly clear.