On-chain MEME Token Launch Platform Analysis

The on-chain MEME Token launch platform is a decentralized platform built on the blockchain, aimed at simplifying the creation process of MEME Tokens. It provides tools for token creation, presale management, and liquidity provision on decentralized exchanges, ensuring transparency and accessibility for users.

The Functionality of the Platform

The structural advantages of the launch platform are highly aligned with the characteristics of the MEME Token. In particular, their ability to quickly establish and mobilize communities complements the typical high community reliance of MEME projects. Therefore, launch platforms focused on MEME have gained greater appeal compared to other types of token issuance platforms.

Documentary of the development of the MEME startup platform

The emergence and maturity of the MEME launch platform ###

The emergence of on-chain MEME launch platforms has reshaped the early token distribution model, enabling the rapid and permissionless creation of MEME tokens. Unlike traditional platforms that focus on initial decentralized offerings (IDO), these launch platforms prioritize speed, simplicity, and viral distribution over due diligence or investor protection.

Since mid-2024, a certain platform has gained significant attention, despite other competitive alternatives occupying only a small market share. The platform's MEME Token issuance surged, reaching an unprecedented peak by the end of 2024, and remained active into early 2025.

The rise of new competitors in the MEME launch platform

By late April 2025, the competitive landscape of on-chain MEME launch platforms began to shift. Some new entrants quickly garnered attention. These platforms collectively eroded the previous dominance of a certain platform.

According to the data, the market share of a certain platform fell to a historical low of 56% on May 12, 2025. Its Token graduation rate dropped to only 0.82%, far lower than emerging competitors. The graduation rates of the other two platforms are significantly higher, at 4.41% and 1.45%, respectively.

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MEME Token drives the rebound of May on-chain activities

In the past 30 days, the total market capitalization of MEME Token has increased by 47%, and trading volume has surged by 160%. The growing activities of the MEME launch platform have ignited speculative sentiment and driven increased participation from retail users. As of May 20, 2025, on-chain trading volume has grown by 17.3% compared to the beginning of this month, with the MEME segment considered a major contributor to this increase.

Top Projects

some platform

A certain platform has established itself as the largest MEME launch platform on Solana, fully leveraging Solana's low fees and fast transaction speed. Since its launch, the platform has facilitated the creation of over 8 million tokens in just 13 months.

As a leading platform in the field, a certain platform has pioneered an integrated mechanism that combines token issuance with automatic liquidity migration to decentralized exchanges. This platform has lowered the threshold for creating MEME tokens through a no-code interface tailored for non-technical users. With a simplified user interface, users can deploy new tokens by simply uploading a name, symbol, and image.

On a certain platform, the token launch process is fully automated. The platform uses a supply-demand driven joint curve pricing model and does not include a pre-sale phase, effectively reducing early arbitrage risks.

In its early stages, a certain platform collaborated with a certain DEX. Once the Token's market value reaches $69,000, the token will be automatically listed on a certain DEX and injected with $12,000 of initial liquidity. The corresponding LP tokens will then be permanently destroyed to ensure fairness and irreversibility. Developers will also receive a reward of 0.5 SOL upon graduation.

This mechanism significantly lowers the threshold for the issuance of MEME tokens and facilitates the rapid rise of a certain platform during the MEME cycle.

On March 21, a certain platform announced the launch of its native AMM DEX. After this update, the liquidity of the tokens graduated from the platform will no longer be routed to a certain DEX, but will be redirected to its own DEX.

In response, a certain DEX officially launched its Token launch platform on April 16. This marks the beginning of direct competition between the two platforms.

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a new platform

A new platform has adopted a mechanism similar to that of a certain platform, utilizing an automated joint curve model for Token issuance and pricing. As a Token launch platform, its core issuance process has not introduced fundamentally new features.

Its main competitive advantage lies in its modular architecture, which supports seamless third-party integration and supports highly customizable issuance configurations, providing flexibility for developers looking for a custom token issuance solution.

Mechanism:

1. Third-party integration: The core advantage of a certain new platform lies in its architecture that supports third-party integration. According to its web interface, the platform has integrated with more than 10 third-party platforms.

2. Highly customizable: In addition, the platform further enhances its launch framework by offering two different modes:

   • JustSendIt Mode: Designed for standardized and rapid issuance, this mode allows users to launch tokens with minimal configuration, catering to casual or first-time creators.

   • Custom Mode: Supports custom parameters, including total supply of the Token, the proportion of Tokens allocated to the joint curve, and Token lock settings. It is worth noting that in this mode, developers are entitled to 10% of the LP trading fees upon the graduation of the Token, providing stronger incentives for the creation of high-quality projects.

A certain new platform has not introduced any fundamentally new mechanisms and only has a slight advantage in the fee structure. However, on May 12, a certain platform announced that it would share 50% of its revenue with token creators, effectively offsetting the fee advantage of the new platform. This strategic move has allowed the certain platform's market share to rebound to over 80%, marking a significant reversal in the competitive landscape.

A new platform has adopted an aggressive strategy to promote third-party platforms in order to jointly weaken the market position of a certain platform. Although this approach has put some revenue pressure on the certain platform, it is unlikely that the new platform will challenge the dominant position of the certain platform in the short term due to a lack of meaningful product innovation.

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a social platform

A certain social platform is a SocialFi platform focused on celebrity token issuance. The project was announced on April 27, 2025. It gained significant attention immediately after its release, with retweets from the official Solana account, the co-founder of Solana, and the co-founder of a certain trading platform. Since its launch, the platform has facilitated the issuance of over 24,000 tokens, with a peak daily issuance volume approaching 5,000 and a maximum market share of 13.6%.

Mechanism:

The token launch of a certain social platform adopts a socially-driven issuance model, allowing users to deploy tokens on the Solana blockchain by simply posting content with specific tags and designating a token name on the social platform through its “social trigger” mechanism. The entire process is executed automatically through backend services.

The platform uses a dynamic joint curve model, with initially high transaction fees designed to prevent bot sniping. As trading volume increases, fees gradually decrease and stabilize at 2%. This mechanism promotes fair market participation and mitigates early manipulation.

Once the market value of the Token exceeds $100,000, it will be automatically listed on a certain trading platform. Developers are incentivized by sharing 1% of the total trading fees (2%).

A certain social platform has gained market recognition by addressing the core flaws of its predecessor. It is built on the foundation of early SocialFi platforms and benefits from the ecosystem support of Solana and a certain trading platform. Additionally, the use of its dynamic joint curve helps mitigate bot sniping behavior during the early stages of token trading, improving fairness and the integrity of the issuance.

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a new emerging platform

A certain emerging platform is a MEME Token launch platform developed by a co-founder of a well-known trading platform.

Mechanism:

The platform integrates the core mechanisms of other platforms, providing two issuance pathways: creating Tokens directly through the platform, or triggering on-chain deployment by posting content with specific tags on social platforms.

The native Token of the platform is the foundation of its incentive system. Creators of active Tokens receive daily airdrops of the native Token, while holders receive rewards proportionate to their Token holdings, encouraging long-term participation. In addition, users who stake the native Token can participate in daily airdrops and share 60% of the platform's trading fee revenue, thereby establishing a multi-layered reward structure.

Recently, the founder of the platform claimed to have served as an executive at a well-known trading platform. However, this statement has been publicly questioned. Although the matter has not been resolved, the controversy has had a significant impact on the platform: daily active users decreased by 56%, and the token issuance fell sharply from 10,877 to 1,072 - a decrease of 90%. As a result, market performance has become unstable, and the community's trust in the platform has significantly declined.

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Platform Comparison

Although a certain platform remains the leader in the MEME launch platform space, a certain social platform has a relative competitive advantage among new entrants.

• Certain platform: The introduced creator profit-sharing mechanism partially offsets the costs related to Token issuance and migration. In addition, this mechanism provides creators with stronger incentives to initiate and maintain higher quality Tokens.

• A new platform: While low issuance fees, low graduation standards, and zero migration fees may be attractive to creators, they also lower the entry barrier, leading to an influx of “scams” or “pump and dump” projects. This undermines the overall project quality. In the absence of core innovation or differentiation, the platform may face challenges in maintaining long-term growth and competitiveness.

• A certain social platform: Built on a new Token launch mechanism, it introduces dynamic joint curves to prevent early bot sniping behavior, while setting a higher graduation threshold. These measures address key issues previously observed on the platform and enhance user protection. Although transaction fees are relatively high, the platform's design trade-offs yield net benefits in terms of fairness and sustainability.

• A certain emerging platform: It offers a highly integrated platform design, and its Token distribution model is attractive in the short term. However, the platform's performance is closely related to the price performance of its native Token, which increases the exposure to risks such as internal trading and community trust erosion. These concerns have been amplified in recent negative publicity, during which the overall performance of the platform has significantly declined.

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Conclusion

To achieve long-term viability, a MEME launch platform must be built on a strong core mechanism or technological innovation that effectively addresses current market challenges. For example, a certain platform has pioneered an integrated mechanism that combines token issuance with automatic liquidity migration to decentralized exchanges. Meanwhile, a certain social platform has optimized a simple token issuance process driven by social media. One platform remains a leading player in the MEME launch platform space, while another social platform shows strong growth momentum and has the potential to gain more market share in the long term.

Key Challenges Faced by the MEME Token Launch Platform

Currently, the MEME launch platform faces two fundamental challenges:

1. User protection mechanism: Due to the inherent low threshold and high-risk nature of MEME tokens, the platform must mitigate user losses by addressing project quality and trading fairness. This requires the implementation of a robust project screening mechanism, such as team background verification, smart contract audits, and a reputation scoring system, to filter out fraudulent or low-quality projects. Additionally, anti-bot mechanisms such as address whitelisting, KYC procedures, and trading rate limits are essential to ensure fair access and