So, here’s the deal. For those curious about the relationship between CoinDesk and Bullish — I need to first explain their structure. CoinDesk is a leading media outlet focused on covering the crypto industry, and their team of journalists has very strict editorial standards. They even won a Polk Award for their explosive FTX coverage back then.



Now, what’s important to know: CoinDesk is part of Bullish (NYSE:BLSH), which is a global digital asset platform focused on institutional clients. Bullish provides market infrastructure and information services, and this ownership structure means Bullish owns and invests in digital asset businesses. As a result, CoinDesk employees, including their journalists, can receive equity-based compensation from Bullish.

Why does this matter? Because transparency is key. CoinDesk has adopted a set of editorial principles designed to maintain integrity, editorial independence, and freedom from bias. So, even with this ownership structure, they remain committed to high journalistic standards. This is important to understand when you read their coverage of the crypto industry.
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