In February 2026, when news broke that SpaceX was acquiring xAI, most people felt fear, thinking Elon Musk's empire had grown even larger and that small players like us were doomed. But what I saw was opportunity. The stronger the opponent, the more valuable this "name rights" lawsuit becomes. Ex Populus registered its trademark in 2023, which is an undeniable legal fact. Now that xAI has become part of SpaceX, if they want to go global, trademark compliance is a hurdle they cannot bypass. This is not just about defending rights; it's a bargaining chip in negotiations with a trillion-dollar empire.
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In February 2026, when news broke that SpaceX was acquiring xAI, most people felt fear, thinking Elon Musk's empire had grown even larger and that small players like us were doomed. But what I saw was opportunity. The stronger the opponent, the more valuable this "name rights" lawsuit becomes. Ex Populus registered its trademark in 2023, which is an undeniable legal fact. Now that xAI has become part of SpaceX, if they want to go global, trademark compliance is a hurdle they cannot bypass. This is not just about defending rights; it's a bargaining chip in negotiations with a trillion-dollar empire.