
A cash pyramid scheme is a fraudulent investment operation where returns for early participants are generated by funds from new investors rather than from legitimate business operations or investment returns. In the cryptocurrency realm, these scams often lure inexperienced investors with promises of high returns and innovative technology. The defining characteristic of a pyramid scheme is the flow of funds from bottom to top, where investments from new participants directly transfer to earlier participants and organizers, creating an unsustainable flow of money.
These scams are particularly prevalent in the cryptocurrency market due to the complexity of blockchain technology and relatively limited regulatory oversight, which provide favorable conditions for fraudsters. Many projects claim to have revolutionary technology or unique profit models, but in reality, they only sustain operations by continuously attracting new funds. As the cryptocurrency market evolves, regulatory authorities have intensified efforts to combat such schemes, but investor self-protection awareness remains crucial.
Cash pyramid schemes in the cryptocurrency sector exhibit several distinctive characteristics:
Cash pyramid schemes have profound negative impacts on the cryptocurrency market:
The main risks faced by investors include:


