When gold reaches 1,180 yuan per gram: why investors are turning to Bitcoin

The gold market has reached levels that recently seemed unthinkable. The data speaks for itself: in 2016, one gram cost around 260 yuan; by 2020, it had risen to 380; and now in 2026, it’s quoted at 1,180 yuan. Converting these figures to dollars further highlights the magnitude of this appreciation. This phenomenon has transcended traditional speculative circles: even relatives with no investment experience have started asking in chat groups if it’s still the right time to buy. The question many are now asking is how to compare opportunities between yuan and dollars when everything is rising simultaneously.

From 260 to 1,180 yuan: the narrative of gold as a safe haven

What we call a “fear refuge” has a clear economic logic. Gold doesn’t promise to make you rich but guarantees that if something serious happens in the world, you will have an asset that maintains universal value. It’s like a reliable butler ensuring your assets remain intact, but not leading you to prosperity. The price increase reflects exactly this: the more chaotic we perceive the global environment, the more we seek refuge in traditional assets.

However, there is a peculiar pattern. Every dip in gold’s price seems to coincide with statements from former U.S. President Donald Trump. When he recently mentioned that “playing with the dollar is like a yo-yo,” the price shot up again. This illustrates how perceptions of the stability of the U.S. dollar directly impact demand for gold. The relationship between yuan and dollars, and how investors convert their savings, reflects this monetary uncertainty.

The market paradox: when everyone talks about the same thing

Social media is filled with stories of people showing gold bars and jewelry. Vendors in traditional markets are now discussing this asset. When such clear indicators of mass speculation emerge, caution becomes prudence. We’re not claiming that gold will fall tomorrow; it could reach an additional 6,000 or 7,000 yuan. But the atmosphere of universal celebration sends mixed signals.

Technical analysis suggests an overheated market. When FOMO (fear of missing out) controls decisions, professionals know that the next correction could be severe. The fundamental question is: is there really room for significant gains when the market is already so congested?

Bitcoin in correction: while others hoard gold

While gold reaches its peak, Bitcoin has retreated. Unlike the $90,000 some anticipated, the current price hovers around $70,740 (data as of February 15, 2026). Many see it as weak. But from another perspective, this is precisely the opportunity.

Bitcoin is the opposite of gold in several crucial aspects. First, portability: you can’t easily transport gold bars if you need to move. Bitcoin, through a mnemonic phrase, is yours anywhere in the world. Second, liquidity: in times of real crisis, who would physically buy your gold box? Bitcoin operates in global markets 24/7. Third, the narrative: worldwide digitalization continues unabated. The consensus on its value remains strong despite cyclical corrections.

Since 2024, after the approval of the spot ETF, the four-year cycle logic has been altered. However, the underlying fundamentals remain intact.

Two-pronged strategy: how to turn risk into opportunity

Regarding gold: If you’ve already made money, consider taking partial profits and securing your capital. If you haven’t entered yet, the extreme excitement suggests more caution in observing than acting.

Regarding Bitcoin: Stay vigilant. When capital shifts from gold to other assets—potentially during a correction—it could present an entry window. Its long-term investment logic remains valid regardless of short-term volatility.

Fundamental principle: Your mindset is your most valuable asset. Don’t let FOMO control you. The market always creates opportunities, but what’s truly missing is having available capital and a calm mind to act at the right moment.

Final reflection: ask yourself the right question

When the entire network celebrates the same move, when yuan are converted to dollars to buy more gold, it’s worth quietly asking: “Do I really have a chance to make money in this collective fervor?” Your honest answer to that question will be your best investment strategy.